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'I know what my company stands for, and what sets us apart from the competition.'Brand Assessment Survey Can your employees answer this question?
We help
you create ENGAGED work groups to grow your brand and increase revenue!

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your people are your brand

We Help You Develop a Culture that Personifies Your Brand.

Brandtender: An employee who 'tends' to your brand by being aligned and interested, and who 'tenders' your brand, just like currency, to customers.

We link employees to your brand by way of your culture. From recruiting, hiring and on-boarding, to talent development and how employees communicate most effectively with colleagues and customers. Before spending another dollar on branding and marketing, be fully vested in the quite literal face of your brand—your people.

Three things the best brands do well >


Dan Day is an NSA memberHire Dan to Speak at your corporate brand or marketing event!
Looking for a branding speaker, corporate speaker or employee engagement speaker? Dan Day helps your people build your brand, from the inside out, with expertise including Customer Service, Corporate Branding, Customer Engagement, Employee Engagement, Employee Alignment, Brand-New Marketing Ideas, and Personal Brands.

Dan has been a featured presenter at companies of all sizes, many association events and universities.

Used to be you could build an external brand through advertising and marketing while internally your corporate culture might be something altogether different. No more. Your culture becomes your brand, whether you intend it to happen that way or not. Work on your culture and your brand becomes scary apparent. Here’s one blogger’s observations on Dan’s take on culture = brand. Click here to read the recent blog from EmilyFayeSays.com

"Right on! Day understands the power of people and what they can do when given the opportunity. Your people are your company, and he shows us how to make them our true brand." - Bob Kierlin, Chairman of the Board, Fastenal Company.

Honored to work with: Acura, Adolfson & Peterson Construction, American Advertising Federation, American Society for Training & Development (ASTD), Amplifon, Asset HR, Astrup Drug, BI Worldwide, Baird, Bethel University Grad School, Business Network International, CenterStage Workshops, Community Learning Schools of NYC, Conga Brand Consulting, Crown College, D’Amico Catering & Restaurants, Dakota County Region Chamber, Delta Vacations, Display Sales Inc., Easter Job Transitions Group, Ergodyne, Evancarmichael.com, Experience Activation, Fallon, Famous Dave's, Federal Home Loan Bank, Finance & Commerce, Forbes.com, Foss Swim Schools, Fremont Industries, Grey Advertising, GW Transportation, Global Tax Network, Hennepin County, HM Cragg, HR Connection, HR Roundtable, Int'l Assoc. of Administration Professionals, Iowa Academy of Nutrition and Dietetics, Iowa Bankers Association, ITR Group, JME Companies, Kraus-Anderson, KTLK Radio, Lifetouch, Limelight Generations, Logic Information Systems, Midcontinent Communications, Minnesota Business, MN Cable Communications Association, MN Dietetics Association, MN Restaurant Association, MN Transport Services Association, Motivation Strategies, National Speakers Association, New Jersey Dietetics Association, New York State Dietetics Association, North Iowa Area Community College, Precision Therapeutics, Professional Club Marketing Association, The Prouty Project, Publicis, RacinoNow, Red Wing Port Authority, Richie Eye Clinic, Rochester Chamber of Commerce, St. Jude Medical, St. Paul Pioneer Press, Sales & Marketing Executives, SDN Communications, SHOWA Global Sales Conference, Smart-Fill, Southern Heights Dental Group, Speaker Magazine, Sterling Drug, Street Fleet, Target Marketing, Tenacious Holdings, Thrivent Financial, Twin Cities Business Group, United Federation of Teachers, United Way, Unity Bank, Upsize Minnesota, Utah Academy of Nutrition and Dietetics, Valent Air Management Systems, Veterinary Hospitals Association, WI Academy of Nutrition and Dietetics...

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